For large organizations, a 'Working at' website is an ideal instrument for recruitment and selection. An excellent way to strengthen the employer brand and increase online findability.
Where a corporate website is the calling card for your product or service, a 'Working at' website is the calling card for your employership. It is a powerful recruitment tool to find suitable candidates for your company. You collect all your vacancies there, talk about the working environment and career options and outline your corporate culture. This gives visitors a complete picture of your organization.
As an employer, you communicate directly with your intended target group via a 'Working at' website without the intervention of intermediaries, recruiters, employment or secondment agencies. It is a self-managed job board on which you also show the identity of your company. An ideal way to find the right match and show your employer brand!
Employer branding is the way you portray yourself as an employer, what you radiate and what feeling you evoke in (potential) employees with the aim of attracting and retaining the right people. Employers with a strong employer brand are better able to attract, engage and retain the right people. A 'Working at' website successfully contributes to finding the perfect match between talent and employer.
In addition to the fact that a 'Working at' website is good for promoting your employer brand and thus reaching the right talents, the site has even more advantages. With your own 'Working at' website you distinguish yourself from competitors. Not only in terms of content, but also in terms of findability and ranking in Google. You create a platform on which you clearly highlight the unique core values of your organization and there is room for sharing information, storytelling and experience. That scores!
A 'Working at' website must of course work flawlessly if you want to convince visitors to join your organization. Certain functionalities are indispensable. Consider an extensive filter by field, job type, type of employment and level and the option to save or share vacancies, for example via social media and WhatsApp. The option to upload a motivation and CV and apply immediately is also a must have.
In the background, solid links are required between the various systems with which a 'Working at' website works together. Consider a smooth connection to the corporate website and reliable integration of any ATS. An Applicant Tracking System is software that allows employers to efficiently and effectively manage their recruitment process and their relationship with potential talent. Extremely useful, of course, if the ATS is linked to your CMS!
Do you want to show what your company stands for and generate applicants who are a perfect fit for your company? Then choose a 'Working at' website by Vrolijk Online! Hendriks and Symeres came before you, so you can already enjoy the recruitment sites we developed for them.